Spa Manager at Le Meridien Al Aqah in Fujairah, UAE
“My new challenge is to market our day spa, or what we refer to now as 'Al Aqah Journeys', to the residents of Dubai and neighbouring emirates. These journeys are a complete experience in the hotel, starting from treatments to healthy meals to swimming and relaxing in our beautiful swimming pool or by the ocean,” Hagopian explains.
Ask Hagopian what is the unique selling point of her spa and she will tell you quite simply that it is the location, and Fujairah, that make the spa, and the resort, stand apart.
“Just a 90-minute drive from Dubai and you arrive at a truly unique spa getaway destination,” she remarks. “[Add to that our other USPs], our extensive range of aromatherapy and Ayurvedic treatments, using one of the best spa products in the spa industry, Elemis, [and that is the secret of our success].”
“I see a very bright future for the spa business in the next couple of years in Fujairah. Al Aqah is a destination for spa lovers and the new hotels will definitely bring in more business to Spa Al Aqah,” she claims.
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Source: “Hotelier Middle East”, Dubai ITP publication, 5 August 2006
